Yeongdong Grape Festival

Blessed with a clean natural environment and abundant sunshine, Yeongdong-gun produces some of the country's finest fruit — apples, grapes, and peaches — along with outstanding agricultural specialties. To widely showcase these local products, a national premier festival is held that goes well beyond simple produce sales, blending exhibition, hands-on experience, and promotion into one.

The festival aims to elevate the Yeongdong-gun brand and provide farmers — who often struggle to secure sales channels — with a stable route to market. It also develops a rich variety of stay-type tourism programs to maximize the inflow of outside visitors, encouraging them to spend at local businesses and so acting as a catalyst for the regional economy.

Looking ahead, the festival will continue to drive real income growth for farming households and establish itself as a premier, all-five-senses fruit festival that draws visitors from across the country.